PRESS RELEASE with PURPOSE
Your complete DIY media release writing checklist and template to land stellar PR coverage with Purpose for E-Commerce and Lifestyle brands. Created with Purpose by Croft PR.
I’ve worked with thousands of purpose-driven brands – big and small – helping brands land stellar media coverage to share their stories, grow their community and positively empower their audiences (including my own PR).
And still to this day the trusty old ‘media release’ is the most common go-to content tool for many of my clients as part of their PR toolkit.
It can help your brand share content about an issue, cause, launch, or campaign in a way loved and needed by media, while championing your purpose as a business.
It concisely shares your PR opportunity or story written in the same style and tone as it might appear in the media - especially for those in TV news, newsprint and online news.
This guide will walk you through step-by-step to creating your release today.
I’ve worked with thousands of purpose-driven brands – big and small – helping brands land stellar media coverage to share their stories, grow their community and positively empower their audiences.
And still to this day the trusty old ‘media release’ is the most common go-to content tool for many of my clients as part of their PR toolkit.
It can help your brand share content about an issue, cause, launch, or campaign in a way loved and needed by media, while championing your purpose as a business.
It concisely shares your PR opportunity or story written in the same style and tone as it might appear in the media - especially for those in TV news, newsprint and online news like the below!